Dear Candidate,

Hope you are doing well.

We have urgent openings for “Manager Marketing and Strategic Initiatives†for one of the Leading Telecom Company in Mumbai.

Profile - Manager Marketing and Strategic Initiatives

Salary - Upto 13LPA


Principal Accountabilities (Key Result Areas)

• Responsible for Intelligence Marketing Function
o Manage content for Aegis offerings in verticals and services across various channels
• Showcase thought leadership in the industry
o Creation of white papers, point of view , thought papers for showcasing in events, planning and executing online campaigns on the same
• Lead to manage and develop analyst relations to influence industry
o Create the analyst strategy plan and calendar for our services briefings, face to face meetings and schedule inquiry calls.
o Ensure mentions in various analyst reports
o Identify events and platforms for interaction of senior leadership with the analyst community
• Identify new service offerings, new geographies for Aegis
• Identifying partners , vendors for solutions to be integrated with our existing capabilities to plan , introduce and develop new solutions offerings to enhance experience strategy of Aegis
• Analyze market trends; recommend changes intelligence marketing strategies based on analysis and feedback
• Establish effective working relationship with internal and external stakeholders

Standards for Measuring Success
• Getting analyst mentions in reports
• Face to face meetings with analysts
• Thought leadership content to showcase in the industry
o White papers
o POVs
• Constant update of content on verticals , services
• New product solutions offerings

Tools & Resources required
• Access to analyst databases for example : Ovum database
• MS Office suite
• Internet access –
o To advertising, media, and marketing websites, blogs, and forums to stay up-to-date on industry trends, marketing strategies, and new learnings
o To social media sites to monitor our presence and perception

• Excellent Communication skills
• Project management skills
• Analytical skills
• Creative skills
• Presentation skills
• Interpersonal skills
• Problem Solving skills
• High on initiative and ability to manage ambiguity
• Strong planning & organizing skills

Qualification - MBA (Marketing)
Select Source International Pvt Ltd

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  1. Internet Banking // June 23, 2011 at 7:01 AM  

    Nice opportunity for this placement.

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